How to Price Right

The Dangers of Overpricing

An asking price that is above market value can adversely affect the marketing of a property.

• Fewer buyers are attracted and fewer offers received
• Marketing time is prolonged and initial marketing momentum is lost
• The property attracts “lookers” and makes competing houses look comparatively better
• If a property does sell above true market value, it may not appraise and the buyers may not be able to secure a loan
• The property may eventually sell below market value

Accurate pricing is the first and most important step towards successfully marketing your home. To receive a free, comprehensive Comparative Market Analysis, simply click on the link below and complete the brief e-mail form. There is no obligation.

Request a Free Comparative Market Analysis (CMA)